Miguel Huerta · Brownsville, TX
EspañolA website alone brings no new customers. Ads do. I put the three pieces together: ads to the people near you, a page where the customer orders and pays, and the ticket texted to your kitchen.
Ads to the people near you
On Facebook and Instagram, only to people who live or work nearby. Measured in paid orders, not likes or views. Every order that comes from the ad is tagged.
A page where the customer orders and pays
Your menu, your prices, your photos. The customer pays by card before they arrive, so nobody cooks an order that does not get picked up. Works on a phone, because that is where your customers are.
The ticket texts your kitchen
Every paid order becomes a text to the kitchen phone with the items and the time. The kitchen replies LISTO and the customer gets the heads-up. No tablet, no new printer.
Before the ads run, we write down how many orders and calls you get in a normal week. Then we look at the same number again. Every paid order says where it came from, and the phone line we put on it logs every call. You see the same list I see.
Before
Your normal week
After
Paid orders that came from the ad
$600 + $600. To launch. In two halves: half at signing, half when your first paid order comes in. Covers the page, the payment connection, the kitchen phone setup and the first campaign.
Per month, one bill. Covers the ads and their budget, online ordering, the kitchen ticket and the order report. No contract: cancel any month.
About 35 extra orders a month and it has paid for itself. That is one or two a day. If it cannot do that, I should not be taking your money.
Ten minutes on the phone or at your place. Your hours, your menu, your slow nights. You do not touch a computer and you do not give me a card.
Miguel Huerta · Brownsville · UTRGV student